Text Marketing

The only compliant path to automated text marketing at the point of sale

The TCPA made mobile marketing nearly impossible for brick-and-mortar businesses. vLoyalty's patented terminal-based opt-in solves what QR codes and sign-up forms cannot.

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Payment terminal showing a vLoyalty text marketing opt-in screen
1

Customer pays at the terminal

A standard card transaction — no extra hardware, no app download required.

2

Terminal prompts opt-in

The customer is invited to join the loyalty program and consent to text messaging — right on the payment screen.

3

Card is linked, consent is captured

Prior express written consent is obtained at the moment of enrollment. The payment card becomes the loyalty card.

4

Automated texts begin

Transactional and promotional messages flow automatically — triggered by real purchases, delivered compliantly.

The TCPA changed everything for mobile marketing

The Telephone Consumer Protection Act requires prior express written consent before any marketing text can be sent. For brick-and-mortar businesses, this created a compliance wall that traditional methods can't solve.

Mobile marketing has stalled

Without a reliable way to capture TCPA-compliant consent at the point of interaction, text message marketing for physical retailers has all but disappeared.

QR codes fall short

Asking customers to scan a QR code, visit a URL, and fill out a consent form introduces friction at every step — resulting in low opt-in rates and abandoned sign-ups.

The terminal is the answer

The payment terminal is the one device every customer already touches. It's the natural — and most effective — place to capture consent and link the payment card in a single interaction.

Patented card-linked consent, built into the transaction

vLoyalty captures TCPA-compliant opt-in and links the customer's payment card — automatically, at the terminal, during checkout.

TCPA-compliant opt-in at checkout

Prior express written consent is captured directly on the payment terminal — meeting TCPA requirements without adding steps for staff or customers.

Automatic card linking

The customer's credit or debit card becomes their loyalty card. No app, no physical card, no extra hardware. Every future purchase is recognized automatically.

Purchase-triggered messaging

Text messages are sent automatically based on real transactions — points earned, rewards unlocked, promotions — with no manual effort from staff.

The only path for card-linked text at POS

Automatically delivering a text message as a result of a brick-and-mortar purchase requires linking it to the payment card at the terminal — a capability protected by the vPromos patent.

U.S. Patent Granted

Protected by U.S. Patent No. 12,328,346

vPromos holds the patent on linking a payment card to a loyalty program at the payment terminal. This means the only way to automatically trigger text messages from in-store card transactions at the point of sale is through vLoyalty — or by licensing the vPromos patent.

View patent on Google Patents

Automated and campaign text messaging

Automated Transactional Texts

  • Points earned notifications
  • Reward unlocked alerts
  • Monthly account summaries
  • Member anniversary messages

Campaign Messaging

  • Point multiplier promotions (2x, 3x points)
  • Spend-based bonus offers
  • Custom campaigns with your own dates and rules
  • Special offers and seasonal promotions

2,000 text messages per location included monthly. Additional messages at $0.04 per text. Contact us for volume pricing for 10+ locations.